In a market that is beginning
to emphasize "generic" pricing over quality and value, many industry
experts agree that product innovation, differentiation and education
remain key factors to sustain growth in the natural supplement industry
and restore a "value hierarchy" in the minds of consumers and patients.
The mandate of Ultracare
Laboratories Inc. is to research and develop innovative and superior
nutraceutical liquid formulations that enhance the potency, efficacy,
and therefore the quality, of natural vitamin, mineral and herbal
supplements available in the market place.
Through true product innovation
and differentiation we provide our strategic partners with the market
leverage required to secure a position of leadership in the natural
supplement product category.
Recently, Ultracare has introduced
the initial product offerings of a line of brand name syngenic and
private label all natural supplement formulations in a unique liquid
Through extensive research
and development our liquid delivery system has been designed to
address both the scientific and practical needs of not only the
young and ever growing aging segment of the population, but all
consumers or patients wishing to benefit from enhanced product effectiveness
and improved patient/consumer compliance.
All of our products are manufactured
in our state-of-the-art G.M.P. licensed manufacturing facility.
All Ultracare liquid formulations
contain a synergistic combination of the highest quality herbal
and nutraceutical components at the recommended effective dose.
We conduct sophisticated
research and third party testing on all of our products to ensure
that " what is in on our label, is in our product". This is why
we guarantee the quality, potency and purity of all of our products.
Our service to you expands
beyond the reputation of excellence that we have established for
innovative nutraceutical research, development and state-of-the-art
manufacturing. To assist you in your efforts to establish a position
of leadership in your market niche, whether you chose a brand or
private label initiative, we also provide our insight and experience
in the natural supplement market. This experience includes data
and knowledge pertaining to market trends, general and product specific
education programs and scientific support materials as well as the
most creative, leading edge packaging styles and designs in the
A strategic partnership with
Ultracare Laboratories will provide your company with a sustained
"value for money" leverage in the nutraceutical market.
Ultracare's mandate is to
research and develop innovative and unique nutraceutical liquid
formulations that enhance the potency, efficacy and therefore the
quality of natural vitamin, mineral and herbal supplements available
within the marketplace.
Our approach to "true" product
innovation speaks to scientific parameters such as nutritional and
or therapeutic components, concentrations, delivery systems and
corresponding dosage regimens. At Ultracare, product innovation
and differentiation also addresses the practical issues that will
affect the degree of consumer or patient acceptance of our supplements
over the long term.
Clinical research has clearly
demonstrated that a large number of patients/consumers have difficulties
swallowing tablets and capsules. This is especially true when considering
vitamin and mineral supplements for the young and aging populous.
A liquid delivery system enhances patient/consumer acceptance of
a nutritional supplement. As such, in our formulations a "full therapeutic
dose" or combinations of nutrients can be introduced into our products
without compromising the patient's/consumer's ability to swallow
A liquid delivery system
also provides enhanced absorption and bio-availability of each nutrient
contained within a product formulation. This delivery system is
particularly important when considering the needs of a consumer
or patient who has a compromised or underdeveloped digestive system
(e.g. aging population and young children) or where there is the
possibility that specific foods, beverages and or drugs may diminish
the absorption of a supplement.
However, a liquid delivery
system alone is not enough.
Through extensive research
and development we have perfected superior liquid formulations by
utilizing the ionic and natural form of each nutrient. Not only
does this further enhance the bio-availability and potency of each
nutrient, it also provides for greater product stability and reliable
dosing regimens. In addition, by utilizing the ionic form of each
nutrient the liquid remains in a clear, stable and pH balanced solution.
Research has shown that the physical characteristics of a product
are important parameters that significantly affect long term patient/consumer
acceptability of a liquid formulation. Product stability speaks
to a longer shelf life and negates the need to refrigerate our liquid
supplements. This is of particular practical importance to retailers
All Ultracare formulations
contain a synergistic combination of nutrient components at the
recommended "therapeutic dose". This provides the patient/consumer
with a single formulation that has been specifically designed to
address relevant nutritional requirements for a specific clinical
purpose. As a result, the number of single products required to
address one health issue is diminished. This further enhances patient/consumer
compliance and can decrease the overall cost of nutritional supplementation.
Enhanced potency, synergy
and bio-availability also provide the patient/consumer with greater
"therapeutic" value for the quantity of product purchased. That
is to say, the consumer will not have to pay for 1000 mg of "Product
X" to actually receive the therapeutic equivalent dose of 500mg
in their body.
acceptability of a liquid supplement always comes down to taste.
The taste of a liquid supplement will have a powerful impact on
long term repeat purchases. All Ultracare liquid formulations have
been flavored with organic fruit juice. In taste tests performed
with patients and consumers, the taste of all of our formulations
have met or surpassed expectations. In all cases the response was
in favor of extended brand loyalty.